Revue d’URL (Avril 2022)

• Comment préparer son référencement ?
Quelle que soit la nature de votre site web, préparer son référencement nécessite une attention toute particulière. Plus vous réalisez ces réflexions en amont, moins vous aurez besoin de réaliser des correctifs dans le futur. À l’inverse, ne pas tenir compte tôt du SEO vous fait courir le risque d’une dette technique...
https://blog.babbar.tech/comment-preparer-son-referencement/

• SEO : Manipuler les SERP grâce à des robots, la mauvaise idée
Le classement dans Google est le nerf de la guerre de la visibilité. Peut-on l'améliorer grâce à des robots ?...
https://www.zdnet.fr/actualites/manipuler-les-serp-grace-a-des-robots-la-mauvaise-idee-39939419.htm

• Comment fonctionnent les moteurs de recherche ?
Nous les utilisons tous les jours, pour tout faire ou presque. Sans eux, nous ne connaîtrions pas la date de sortie du prochain Star Wars, ni les ingrédients de la daube provençale. Mais comment font-ils pour répondre à toutes nos questions ?...
https://blog.babbar.tech/comment-fonctionnent-les-moteurs-de-recherche/

• Comment optimiser une page de catégorie E-commerce pour le SEO ?
La page de catégorie est un modèle de page d’un site e-commerce. En acquisition de trafic SEO, cette page peut jouer un rôle déterminant...
https://www.seomix.fr/categorie-ecommerce-seo/

• DICO SEO : Les termes et les définitions à connaître
Le monde du SEO est rempli de termes parfois complexes et dont certaines définitions vous échappent encore...
https://blog.babbar.tech/dico-seo-les-termes-et-les-definitions-a-connaitre/

Revue d'URL en anglais

• A Guide To 301 vs 302 Redirects For SEO
Here's a simple explanation of 301 and 302 redirects, giving you an overview of the appropriate uses for each...
https://www.searchenginejournal.com/301-vs-302-redirects-seo/299843/

• Why the Link Context of your backlink matters
If you do not use a Backlink Checker that shows Backlink Context, Google is making it increasingly clear that you might be falling behind other SEOs when it comes to developing the right backlink profile for your business website...
https://blog.majestic.com/commentary/why-the-link-context-of-your-backlink-matters/

• How to Spot and Fix Keyword Cannibalization
Keyword cannibalization is an SEO concept people don’t often think about. Some SEO specialists claim it doesn’t exist...
https://www.semrush.com/blog/keyword-cannibalization-guide/

• Commercial vs. Functional vs. Emotional: A Case Study on Page Title SEO Testing
My dad used to tell me that the one thing you invest in for your car is the tires. I had a habit of asking the garage for the cheapest tires they had, but my dad would say “that rubber is the only thing between you and the road”. He had a point, and today I invest in those tires to get me to my destination safer...
https://moz.com/blog/page-title-seo-testing-case-study

• 14 ways Google may evaluate E-A-T
Learn about some potential signals Google may be using to gauge whether your content and brand has strong E-A-T...
https://searchengineland.com/google-eat-possible-evaluation-signals-382799

• SEO Silo Structure: Why It Makes No Sense (And What to Do Instead)
Everyone knows that structuring your website in a logical way is as important for users as it is for SEO, and “siloing” is one way many SEOs recommend doing this...
https://ahrefs.com/blog/seo-silo-structure/

• How To Dominate SERPs By Focusing On Topics Instead Of Keywords
Learn how to take advantage of a topic-focused approach to content and site structure to dominate search results post-BERT and MUM...
https://www.searchenginejournal.com/dominate-serps-focusing-on-topics-instead-of-keywords/338745/

• Top 25 Local Search Ranking Signals You Need To Know
Increase your chances of being included in the Google’s Local Pack by learning the 25 local search ranking signals you need to optimize for...
https://www.searchenginejournal.com/local-seo/local-search-ranking-signals/

• How to Build (And Structure) an SEO Team
SEO is a difficult task to do on your own. So having a team can make ranking on Google much easier...
https://ahrefs.com/blog/seo-team/

• 11 conspiracy theories about search, Google and Big Tech
From your phone is spying on you to Google manipulating ad auctions, here are some of the juiciest conspiracy theories...
https://searchengineland.com/google-search-big-tech-conspiracy-theories-382863

• The Link Title Attribute: What It Is & How To Use It
Curious about whether there is value in optimizing link title attributes? Here's everything you need to know about using it in SEO...
https://www.searchenginejournal.com/link-title-attribute/335415/

• Google’s New Search Console URL Inspection API: What It Is & How to Use It
Diagnosing technical issues on your website can be one of the most time-consuming but important aspects of running a website...
https://ahrefs.com/blog/google-search-console-url-inspection-api/

• 21 Web Directories You’ll Still Want To Use
Do web directories still have value in 2022? You bet. Check out these 21 web directories to increase visibility and drive traffic to your website...
https://www.searchenginejournal.com/web-directories-list/287799/

• How to Get Backlinks: 15 Proven Tactics
Link building isn’t rocket science. There’s no secret club where only an elite few get taught how to build links. Anyone can do it...
https://ahrefs.com/blog/how-to-get-backlinks/

• The Truth About Duplicate Content
Don't let the shiny new content you worked so hard to produce become invisible. Here's the truth about duplicate content and how to solve it...
https://www.searchenginejournal.com/truth-about-duplicate-content/442265/

• Google’s Hummingbird Update: How It Changed Search
Learn what Google Hummingbird really was and see how Googlers and SEO experts explain the impact it eventually had on search...
https://www.searchenginejournal.com/hummingbird-update-changed-search/442115/

• How to Find and Fix Orphan Pages (The Right Way)
Quicksand awaits unsuspecting SEOs when they start working on a website with a long history...
https://ahrefs.com/blog/orphan-pages/

• How to Learn SEO (Complete Roadmap)
Learning SEO can seem overwhelming. It’s a complex topic, and the industry is rife with misinformation. But with a bit of time, effort, and the right roadmap, it’s something that anyone can learn...
https://ahrefs.com/blog/learn-seo/

• How to Do an SEO Log File Analysis [Template Included]
Log files have been receiving increasing recognition from technical SEOs over the past five years, and for a good reason...
https://ahrefs.com/blog/log-file-analysis/

• PageRank is dead ! Find out why
Nicolas Piquero is a seasoned SEO with 6 years experience. He worked as an in-house, agency and freelance SEO, with various major european companies. Being both a yourtext.guru and babbar.tech power user, it was obvious that he could be an ambassador for babbar’s tools. So, being based in London, he is the first babbar ambassador for the UK...
https://blog.babbar.tech/pagerank-is-dead--find-out-why/

• 8 SEO costs that impact your ROI
In SEO, there are obvious costs, but also some hidden costs. Learn how to understand the true, full cost of SEO...
https://searchengineland.com/seo-costs-impact-roi-382184

•  How To Check & Remove Toxic Backlinks
You’ve done everything the right way to get your website found by search engines. You’ve created relevant content rich with keywords, added the right metadata, and ensured your layout is optimized for crawling by search engine spiders...
https://www.searchenginejournal.com/check-remove-toxic-backlinks-webceo/439971/

• SEO For Membership Sites: Getting Around The Paywall
Should your content be behind a paywall? Find out how you can balance free and premium content to rank in organic search...
https://www.searchenginejournal.com/paywalls-seo-strategy/311359/